Biometric technology has emerged as a solution to the increasing cyber attacks like the ransomware that has massively hit 100 countries around the world including UK, Russia, Ukraine, India, China, Italy, and Egypt.
It has raised a serious question on the authentication of the traditional security measures such as the password numbers that we normally use. The biometric identifier depends on a person’s physical and behavioural characteristics which are unique and more reliable in verifying identity.
Telesign, a company leader in mobile identity solutions has recently launched a TeleSign Behavior ID, which enables the web and mobile applications to analyse a user’s behavioural biometrics to prevent cyber theft.
Steve Jillings, CEO of TeleSign said, “The power of Behaviour ID is its ability to adapt to the user, transparently producing a digital fingerprint from a user’s behaviour to confirm their identity and develop an ongoing authentication without requiring the consumer to do anything”.
According to the CEO, this new application is best of all as one cannot imitate another person’s behavior, so even if the hacker has the possession to user’s account and password, Behavior ID can help prevent account takeover attempts, “These unique biometric patterns are extremely accurate, from the way we move our hand on a mobile device screen or with a mouse, it is virtually impossible to precisely imitate another person’s behavior” he said.
Ever since 2013, when Apple came up with its Touch ID, a unique fingerprint sensor home button, the demand for such biometric identification technology has increased excessively and the rise in hacking incidents have forced agencies and companies to optimise their protection with such techniques.
To strengthen security, protect consumers and financial institution from fraud, the US-based company Mastercard, recently unveiled a new biometric card that combines a chip technology with fingerprints to verify the card holder’s identity.
In a Country like India, wherein more than 1.12 billion citizens have their Adhaar, encompassing their unique identification number and individual’s biometric elements, the biometric technology in future is expected to take over the other identification technologies.